Founded in 2004 with $14 and a dream, Imagine is an integrated marketing, branding and design firm that combines Northern Virginia’s flair for innovation with Chicago’s warm personality and West Coast creativity. We’re an industry-leading group of problem solvers that believe that marketing can’t truly be effective unless it’s integrated, and handled by dedicated experts in each field.
Integrated marketing is the combination of your marketing, advertising and outreach efforts into a cohesive plan. When working on one plan, all of your tactics are timed with each other, communicate from one platform to another and are – most importantly – uniquely yours. Working with one firm to produce these marketing tools will keep your image and brand message clear and succinct, without worrying about fonts not matching, stretched logos or inconsistencies in your message. So, your market gets to know you quicker, and remembers you longer.
The core of any company’s image are the brand elements and messaging that they’re recognized for. Our approach is to distill the company’s story to its core, and unearth its unique identity. That identity comes to life with their brand image, and our integrated marketing takes over to build a strong brand.
Starting with a mobile-ready web site (we use responsive design with all of our sites, and prefer WordPress), we look at your on-page search potential to beef up your search presence. Branching out, we look at your complete online presence, and leverage blogs, social media, video marketing and email marketing to drive traffic to your site. Higher quality traffic equals higher conversions and more sales.
A solid marketing plan doesn’t stop there. For the unique needs of your business, what are the best next steps? Does it involve press releases, print advertisements, direct mail or speaking gigs? Or something totally different? Let us help you find out!