Conventions, conferences and trade shows offer major marketing opportunities across many industries. As a trade…
Patrick KingJuly 14, 2016
Your brand is more than a logo or design element. It’s the feeling consumers get…
Patrick KingMarch 21, 2016
Vanity metrics make us feel good, like we're accomplishing something, but they're really just getting…
Patrick KingMarch 19, 2016
I can't stand marketing catchphrases. It seems like every couple months, there's a term that…
Patrick KingMarch 9, 2016
The fear of public speaking, known as glossophobia, still tops the list of dread-inducing activities…
Patrick KingJanuary 27, 2016
Writing can be fun. It can be therapeutic. If you're blogging to market your business, it should be…
Patrick KingJanuary 26, 2016
By now, most companies are using social media as part of their marketing strategy. If…
Patrick KingJanuary 20, 2016
Irish software developer Probendi, developer of an Android-based smartphone called iWatch, is suing Apple for…
Patrick KingDecember 16, 2015
Newspapers, magazines, websites, cinema, radio, television — it doesn't matter the type of media consumed,…
Patrick KingOctober 9, 2015
