Destination Management Tips for More Welcoming Visitor Centers Visitor centers play a critical role in welcoming tourists and providing them with information and…Patrick KingFebruary 4, 2023
Destination ManagementDigital MarketingMarketing Strategy How to Really Do More with Less There are few common pieces of advice given to tourism marketers facing recession than "do…Patrick KingJanuary 31, 2023
Destination Management Common Causes of a Stagnant DMO – and How to Fix Them If you're feeling like your DMO or visitors bureau is stuck in a rut, I…Patrick KingJanuary 2, 2023
BrandingDestination ManagementMarketing Strategy The Importance of Outside Expertise in Placemaking When looking for consultants or agencies to help you with placemaking — be it branding,…Patrick KingOctober 19, 2022
BrandingDestination ManagementDigital MarketingMarketing Strategy Future-Proofing Your Visitor Center It's a lot harder to run visitor centers nowadays, between COVID's relentless bullshittery and the…Patrick KingJanuary 31, 2022
BrandingDestination Management Growing a Destination in a Labor Shortage We've all seen it, heard about it, and experienced it first-hand: the post-COVID labor shortage. Recently,…Patrick KingOctober 19, 2021
BrandingDestination ManagementMarketing Strategy Destination Immersion: The Start of Any Good Agency Relationship Yesterday, I received word that we won a contract with a town that's hours from…Patrick KingSeptember 21, 2021
BrandingDestination ManagementMarketing Strategy Navigating the Destination Life Cycle: Where Are You? Whenever I think of the destination life cycle, I'm reminded of a road trip I…Patrick KingJuly 26, 2021
BrandingDestination Management Reminder: Tourism is Economic Development The relationships that we see between economic development and tourism are as varied and unique…Patrick KingJune 27, 2021
Content MarketingDestination ManagementDigital MarketingMarketing Strategy Learning from Overtourism to Attract Higher-Value Tourists This probably won't be one of my most popular posts on destination marketing for now…Patrick KingJune 16, 2021
BrandingDestination ManagementMarketing Strategy Brand Alignment for Governments: Building A Stronger Voice There's a clear difference that I see between destinations with strong brands and those without.…Patrick KingMay 13, 2021
Destination ManagementMarketing Strategy How to Write a Better Tourism Marketing RFP If you type "how to write a tourism marketing RFP" into Google, you'll get over…Patrick KingMay 5, 2021