Destination MarketingDigital MarketingMarketing Strategy Is Your Destination Marketing in “Hard Mode”? I firmly believe that we all need challenges in our lives. They keep us sharp…Patrick KingApril 18, 2023
Content MarketingDestination MarketingDigital Marketing How Can ChatGPT Affect Tourism Marketing? A quick note: I've worked to make this post as free of tech speak as…Patrick KingApril 13, 2023
Digital MarketingDestination MarketingMarketing Strategy QR Codes in Tourism Marketing: What Not to Do QR codes have become a ubiquitous feature in the tourism industry. They can be seen…Patrick KingMarch 31, 2023
Marketing StrategyBrandingDestination MarketingDigital Marketing Tourism Marketing Trends for Small Destinations in 2023 As November and December wore on, the predictable slew of articles on tourism marketing trends…Patrick KingJanuary 10, 2022
Ad CampaignsContent MarketingDestination MarketingDigital MarketingMarketing StrategyWeb Design A Destination Marketing Campaign I’d Love to See For a while now, I've been watching a homogenization among destination marketing campaigns - a…Patrick KingNovember 29, 2021
Marketing StrategyContent MarketingDestination MarketingDigital Marketing The Customer Journey, Part Three: Advocacy Hello, everyone and welcome back to the Destination Podcast. I’m your host, Patrick King of…Patrick KingOctober 26, 2021
Digital MarketingContent MarketingDestination MarketingMarketing Strategy The Tourism Customer Journey, Part Two: Action and Adoption Thanks for joining me for another episode of the Destination Podcast. I’m Patrick King, the…Patrick KingOctober 12, 2021
Ad CampaignsDestination MarketingDigital Marketing Losing Facebook Advertising – and Why It’s a Good Thing Unless you woke from a coma or crawled out from under a rock this morning,…Patrick KingOctober 5, 2021
Marketing StrategyDestination MarketingDigital Marketing Why is Marketing So Expensive? This kinda feels like a copycat article. After all, if you Google "why is marketing…Patrick KingSeptember 21, 2021
Marketing StrategyDigital MarketingWebinars Social Media Strategy: Ad Optimization Webinar https://www.youtube.com/watch?v=QIH9ni957PASince businesses have been so separated from their customers, learning as much as you can…Patrick KingAugust 31, 2021
Marketing StrategyContent MarketingDestination MarketingDigital Marketing Elevate Your Tourism Marketing KPIs I often hear the term "holistic marketing" used interchangeably with something that seems like "spray-and-pray"…Patrick KingJuly 18, 2021
Marketing StrategyContent MarketingDestination ManagementDigital Marketing Learning from Overtourism to Attract Higher-Value Tourists This probably won't be one of my most popular posts on destination marketing for now…Patrick KingJune 16, 2021