Advocacy and activism can play an influential role in developing a destination's brand. It's an…
Patrick KingNovember 26, 2022
Every few months, an article will pop up that proclaims the death of travel brochures.…
Patrick KingAugust 15, 2022
Every conversation I’ve had with destinations over this summer has had an air of exhausted…
Patrick KingAugust 3, 2022
It's a lot harder to run visitor centers nowadays, between COVID's relentless bullshittery and the…
Patrick KingJanuary 31, 2022
As November and December wore on, the predictable slew of articles on tourism marketing trends…
Patrick KingJanuary 10, 2022
For a while now, I've been watching a homogenization among destination marketing campaigns - a…
Patrick KingNovember 29, 2021
The subject of co-op marketing programs has been on my mind for a while. Something…
Patrick KingNovember 4, 2021
Hello, everyone and welcome back to the Destination Podcast. I’m your host, Patrick King of…
Patrick KingOctober 26, 2021
Thanks for joining me for another episode of the Destination Podcast. I’m Patrick King, the…
Patrick KingOctober 12, 2021
We all know how bad it feels when marketing isn’t bringing in the visitors. Although…
Patrick KingOctober 11, 2021
