Content MarketingDestination ManagementDigital MarketingMarketing Strategy Learning from Overtourism to Attract Higher-Value Tourists This probably won't be one of my most popular posts on destination marketing for now…Patrick KingJune 16, 2021
Content MarketingMarketing StrategyUncategorized Catering to the Long-Term Traveler In Europe, the idea of taking a month-long break from work to recharge and experience…Patrick KingMay 17, 2021
BrandingDestination ManagementMarketing Strategy Brand Alignment for Governments: Building A Stronger Voice There's a clear difference that I see between destinations with strong brands and those without.…Patrick KingMay 13, 2021
Destination ManagementMarketing Strategy How to Write a Better Tourism Marketing RFP If you type "how to write a tourism marketing RFP" into Google, you'll get over…Patrick KingMay 5, 2021
Content MarketingDigital MarketingMarketing Strategy The Future of Third-Party Cookies in Destination Marketing A lot of talk is going around about third-party cookies and the future of online…Patrick KingMay 4, 2021
BrandingMarketing Strategy How to Develop a Community Survey Conducting a community survey is one of the few research activities you can only do…Patrick KingMay 3, 2021
BrandingDestination ManagementMarketing Strategy Make the Most of Your Community Champions What are Community Champions? We've all been there: a stranger in a new city with…Patrick KingApril 27, 2021
BrandingDigital MarketingMarketing Strategy Economic Development Branding Should Stand On Its Own All too often, I see a Department of Economic Development's information nested - or buried…Patrick KingApril 22, 2021
Marketing Strategy Planning Your Destination for Summer Travel The following is a transcript from our podcast episode, "Planning Your Destination for Summer Travel"…Patrick KingFebruary 15, 2021
Ad CampaignsContent MarketingDigital MarketingMarketing Strategy Social Media for Virginia Destinations https://youtu.be/VfWqmU9Lmo8 Transcript Thank you all for joining me this morning for a pretty comprehensive presentation.…Patrick KingSeptember 15, 2020
Content MarketingDigital MarketingMarketing Strategy Email Marketing: 12+ Tactics You’re Probably Not Doing https://www.youtube.com/watch?v=VmifZYONcvM Thank you everyone for taking the time to join me today on a talk…Patrick KingAugust 20, 2020
Destination ManagementMarketing Strategy Economic Development Marketing Practices to Avoid Would you prefer to listen than read this article? Here's the podcast episode. Economic development…Patrick KingNovember 12, 2019