In the highly competitive world of student loan refinance, there are some behemoth companies at work, aggressively working to offer the best rates. One would be an absolute fool to try and compete with the likes of Discover, Earnest, and PenFed.
Instead of competing, Purefy positions itself uniquely and perfectly as a comparison site for those massive lenders. The process is simple: enter some basic information, get a list of quotes from top lenders, and apply with your chosen lender. Think LendingTree for student loans.
For Purefy, we managed marketing and brand strategy, Google Ads campaigns, social media and content marketing, inbound marketing, UX consulting for their intuitive website, and more.